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Your Brand Voice Carries

branding, digital marketing, relationships, small business

Photo credit: 2 Wired 2 Tired Have you ever witnessed a toddler meltdown in public? It’s something to behold. In my experience, the more public the place, the louder the tantrum. A toddler’s voice carries. It carries from the front of an airplane to the back; from the camping aisle in Target to the toiletries.…

Go Daddy Facebook Comment

Your Brand Voice in a Crisis

branding, digital marketing

No matter what sort of brand voice you have – whether it be witty, charming, snarky or sweet – there are two qualities that should emanate from all brand voices, at all times: honesty and sincerity. Customers and followers don’t expect perfection; we’re all human, so mistakes are inevitable. But the way a company reacts…

Be_Greater_Than_AVATAR

Brands We Love: ISU College of Engineering

branding, marketing

ISU CoE: Making engineers cool for all to see.

Mrs. Doubtfire

Your Brand Voice Should be Comfortable

advice, branding, websites

What can you learn from Mrs. Doubtfire?

C&K Heating and Cooling

What Is Your Theme Song?

What does your brand have that’s catchy like a theme song?

talking_heads_image.php

Adapting Your Brand Voice for Social Media

advice, branding

You know your brand voice, you know how to use it for your blog – now on to social media

Jax east store front

Brands We Love: Jax Outdoor Gear

branding, digital marketing

Another brand we love lives on the “outside” of town.

Adapting Your Brand Voice for Your Blog

Your brand voice knows how to speak to your ideal customers – but how should it speak to everyone else?

Olympic Ads – All About Brand Voice

advertising, branding

How Olympic ads differ from Superbowl ads…

To Pin or Not to Pin

branding, digital marketing

Do we pin or do we go now? Pin. Pin as if your brand depended on it!